For over 25 years, Tank Safes Australia, has been involved with securing its customer’s most valuable assets, their CASH!
As a result the business has created a range of safes, the IQ Accept and Dispense, to provide solutions that can be adapted to different retail environments and handle entry-level to high volume cash establishments.
The business required marketing material to promote these innovative safes. An audit identified a brand hierarchy which was used in a booklet to give these premium safes a justified position as elite within the range of other safes available.
The booklet was printed with a glossy 300 gsm cover, resulting in a polished high-end look to tempt potential clients. To gain the most efficiency and economics, the business’s other services and product offers, were strategically included. This has allowed the booklet longevity in it’s use and has become an effective long term marketing tool.
Design elements taken from the brand audit have created additional marketing and promotional material.
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